TAM Five Year Strategic Plan
2020-2025

Mission:  To provide focused academic programs of excellence that generate, disseminate, apply, and preserve knowledge and the arts in the area of textiles, apparel design, and merchandising, for the benefit of the people of the state, the nation, and the global community.  

Vision: The Department of Textiles, Apparel Design and Merchandising prepares students to achieve the highest levels of intellectual and personal development for meeting today’s and tomorrow’s challenges.

SWOT Analysis- Textiles, Apparel Design, and Merchandising

Strengths

  • Strong mix of experienced and dedicated faculty to teach and publish in the areas of textiles, apparel design, and merchandising.
  • Up-to-date technologies and facilities incorporated into teaching, and research.
  • Redesigned, up-to-date curriculum programs.
  • The best comprehensive fashion and textile institute in Louisiana and Gulf Coast.
  • Enhanced curriculum with more courses implementing hands on applications of industry processes.
  • Active student organization and events including annual fashion show.
  • Programs to enhance students’ career development chances including Alumni network, field studies, and internship.
  • Courses incorporating professional presentations, writing techniques and oral presentations. 
  • Highly qualified and professional faculty.
  • LSU Fashion Association, a TAM student organization.  
  • Textile & Costume Museum; public events, exhibits, etc. 
  • International reputation built through sponsoring visiting scholars and recruiting international students.

Weaknesses

  • No clear strategic positioning and no central direction/identity.
  • Limited publicity and branding.
  • Limited budget and resources to support the department to sustain and grow.
  • Not offering major courses every semester.
  • Slow in digitalization development, including no online program has developed.
  • Lack of industry advisory board or partnership, or a strong alumni network.
  • Small graduate program.
  • Lack of fashion merchandising technologies in merchandising courses.
  • Not enough faculty to teach classes, including faculty to teach courses with future industry changes.
  • No lab fee/charge to maintain equipment, supplies, etc.
  • Lack of new exhibits in Textile & Costume Gallery on a regular schedule or timely basis.
  • Majority of faculty do not have AgCenter appointments. 

Opportunities

  • Use online resources to advance course development and/or develop online programs.
  • Assigned LSU AgCenter faculty appointments and collaboration with 4-H programs.
  • Textile and Apparel Programs Accreditation to increase program’s exposure and increase national and internarial awareness and competitiveness.
  • Acceptance and application of fashion technologies.
  • Collaborations with other departments on campus, local community, national and international programs.
  • Develop and offer summer camp programs to attract more and better students.
  • Alumni organization be developed to support department.
  • Optional courses where students acquire industry experience.
  • Develop and promote fashion entrepreneurship among local communities and in the state.

Threats

  • Increasing cost of education.
  • Holistic approach to freshman acceptance - students not fully prepared for college.
  • Increasing competitiveness from local, national, and international textiles and fashion institutes.
  • Limited domestic technical support for small textiles and fashion businesses.
  • Increased online programs at other institutions.
  • Other institutions offering similar programs.
  • Serious university budget cut.
  • Insufficient funds to properly teach courses and hire new faculty.
  • Unqualified faculty to teach courses without considering future industry changes.
  • Building space could be taken if it looks like we don’t occupy most of HUEC.
  • Not getting to replace faculty members when they retire.

Departmental Goals